In recent years, the world has become overtly digital. Almost everyone nowadays owns a mobile phone. It is often considered as a means of communication and recreation.
Hence, the whole idea of marketing has also changed with the advent of mobile phones.
What is mobile marketing?
Mobile marketing is one of the most successful marketing techniques at the moment. Moreover, large corporations and business people consider mobile marketing as the core of their publicity like sms marketing, whatsapp marketing, voice messages etc.
Bulk SMS services and its effectiveness
SMS stands for Short Message Service and enables customers to send and receive short texts from various other users. Bulk SMS, on the other hand, is a service that delivers short messages to a large number of mobile users at a time.
Bulk SMS services can be availed when a large audience is involved. Hence, it has emerged as one of the most effective marketing strategies in recent times.
Many multinational corporations and small businesses use bulk SMS services to spread the word about their product/service. The increase in ownership of mobile phones among the population ensures that the readability of your SMS will be the maximum.
Additionally, it doesn’t require a smartphone to access SMS or an internet connection. That’s how easy it is.
On average, users read SMS within 4 minutes of receiving them, which makes them highly convertible. Some studies reveal that 95% of users open SMS coupons within 5 minutes of receiving them. Now that truly is a very successful rate.
Moreover, text messages have a read rate of 98%. Thus, it is the most effective form of communication.
How do Bulk SMS services work?
It is effortless for businesses to get bulk SMS services set up. Additionally, the working and procedure are also comparatively simple.
There are millions of bulk SMS providers out there with different UIs and conditions. Globe Konnect services are extremely straightforward to avail. Furthermore, it is extremely easy to set up and use. It can fetch you good incentives in your business.
As you could see, it is quite simple to set up a Bulk SMS platform or campaign. That is one of the reasons even small unregistered businesses are trying their hands in mobile marketing.
Benefits of using Bulk SMS in Mobile Marketing
There are many reasons why one should use our wholesale bulk SMS services and expertise. The ability of a text message to attract the attention of people is noteworthy.
Furthermore, it gives customers the exact details of the product directly, without them having to do any research. What more could a customer ask? Here are some of the critical benefits of Bulk SMS services in mobile marketing:
● Requires less venture: Bulk SMS services are growing day by day. They are so widely used because the initial investment is significantly less than conventional marketing strategies. It makes it a beneficial mobile marketing campaign.
● Simple to execute: The best part is that your conglomerate won’t require a separate technical team for this. Setting up your Bulk SMS is a simple two or three-person job. Thus, it doesn’t waste human resources, and the extra effort could be utilized elsewhere.
● Efficient: As indicated in the statistics, SMS is a part of this world that will never go untouched. Text messages generally have a read rate of 98% among the masses. Hence, it is one of the most efficient marketing strategies in the world.
● Adaptable working timetable: You don’t need to have a set time or schedule for working on the Bulk SMS applications. You can send the messages to the users as per your convenience.
Moreover, since everyone checks their phone from time to time, you don’t even need to worry about any delay. The messages shall reach whoever is concerned as per the plan.
● Enhances client relationship: Reaching your potential clients using SMS gives you the ability to keep a good relationship with them. Thus, it may also help improve your company’s reach and improve the foundation of the business.
● Excellent means to provide vital information: Many event planners use bulk SMS services to promote and inform the event’s necessary details. Hence, Bulk SMS can be used for various purposes.
Many businesses have built up their legacy from the bottom through the effectiveness of bulk SMS services. It installs the very foundation of direct communication between customer and provider. Hence, it truly is the foundation of a successful and well-known business.